Fred Pritchard

VP and Co-owner
Golda's Kitchen

Fred is a Certified General Accountant with over 25 years experience in a variety of industries including manufacturing, property management, professional services, software development and retail.

Founded in 1999, Fred is co-owner of Golda’s Kitchen, Canada’s leading online retailer for cookware, bakeware and cake decorating products based in Mississauga. Golda’s Kitchen has been honoured by the Canadian Gift and Tableware Association as Kitchenware Retailer of the Year.

In 2013, Fred received his Fellowship Designation from the Certified General Accountants Association of Canada. He was inducted into the Canadian Retail Hall of Fame by the Retail Council of Canada in 2012. In 2003 he received the CGA Ontario distinguished service award for his extensive volunteer efforts with the accounting association and the local community. Currently Fred is a member of the Board of Directors for the MyStore Division of the Retail Council of Canada and is Chair of the Finance Committee. He is also volunteers as the Treasurer of his local Tennis club, and was elected as Treasurer of the Milton Federal Liberal Riding Association.

Check out the incredible speaker line-up to see who will be joining Fred.

Download The Latest Agenda

eCommerce Implementations That Invigorate Your ROI

Saturday, December 5th, 2015

14:45 Panel Discussion: Tactics To Reduce Shipping And Operational Costs

Shipping costs are one of the main issues consumers have when it comes to online fulfillment. To tackle this issue, the experts on the panel have re-organized their logistics to reduce cost within their brand, and as a result, the savings are translated to end-users. Tips covered in this panel include:
• Streamlining operations to reduce the number of touches from departments/headcount
• Strategies to increase fulfillment staff while managing your payroll
• Consolidating data to ship from fulfillment store near your customer’s location
• Showing products that are available for in-store pick up near the customer to mitigate cost

15:55 Interactive Roundtable Working Groups

1. Wowing The Customer From Every Aspect of E-commerce
Jan Gandhi, Co-Founder and CEO, The Peacock Parade

2. Lowering Your Cost To Serve Through "Open Platform" Logistics
Mike Bhaskaran, Chief Operating and Technology Officer, Beyond The Rack

3. Have You Optimized Your Supply Chain For The World Of eCommerce?
Ryan Persad, Director Purolator Logistics, Purolator Inc.

4. Panel Discussion: Surprising And Delighting Your Consumers When Receiving Their Parcel
Mark Holowaychuk, CEO, Vitamart.ca
David Barclay, Owner/Operator, Stolen Riches
Johnny Russo, Director, Ecommerce and Digital Marketing, Bentley Leathers Inc.

Murray J. Rundle, Director, Packaging, SupremeX Inc.

5. Tactics To Reduce Shipping And Operational Costs
Fred Pritchard, VP and Co-owner, Golda's Kitchen
Brad Davies, Director of eCommerce, Grand & Toy Limited

6. Tactics To Reduce Shipping And Operational Costs
Alexandre Hubert, Supply Chain & Logistics Manager, Browns Shoes
Martin Priest, Manager, Online Business Development, Lowe’s Companies Canada

7. Breaking Down Demographics For Maximized Returns On Targeted Facebook Ads
Neil Turner, Director of Marketing, Canada's Motorcycle