Nancy Sahota

COO and Co-founder
The Peacock Parade

Nancy is the COO and Co-founder of The Peacock Parade. She is responsible for overseeing all business units, with a focus on marketing, operational strategy and raising capital. Nancy’s marketing expertise resulted in the efficient acquisition of 50k+ members with a strong repeat customer base. Prior to co-founding The Peacock Parade, Nancy held several senior positions managing a wide range of accounts at Brand and Marketing Agencies in New York City.

Check out the incredible speaker line-up to see who will be joining Nancy.

Download The Latest Agenda

Fulfillment Focus Day

Friday, February 5th, 2016

14:25 C-Level Panel Discussion: Creative Shipping Incentives For Your Consumers

There’s no denying it—shipping is the #1 pain point for Canadian consumers when it comes to ordering online. So why not sweeten your deals a little? By truly understanding your consumers’ shopping habits, you can entice them with creative options to ship to their home. The executives on this panel share their tips to:

• Understand your customer profiles: breaking down data to know where they want to purchase

• Offer price incentives to persuade consumers to “buy in bulk”

• Market free-shipping events to bump up average order size

14:55 Interactive Roundtable Working Groups

These interactive sessions are your opportunity to ask personal Q & A from the presentations and network in a relaxed setting.

1. Leveraging Vendor Data To Deliver Optimal Customer Experience

Pierre-François Tellier, IT Director, Altitude-sports.com

2. Building A Seamless Supply Chain: Navigating Shipping From Store
Marc Schwartz, eCommerce and Digital Marketing Lead, Boathouse/Stance Stores

3. Full Speed Ahead: Preparing Your Business For High-Volume Order Fulfillment
Philippe Chevalier, Head of Logistics, Frank & Oak

4. Holiday Prep: When Do You Start Preparing And When Is It Too Late?
Dave Mack, Former VP, eCommerce, The Source

5. Lower Cost And Higher Fulfillment: Delivering Via Ship-From-Store Capabilities
Krista Collinson, VP, Logistics and e-Commerce, Toys R Us

6. Panel Discussion: Key Metrics For Omni-Channel Success
Trevor Newell, President and Founder, Shop.ca
Shem Szot, eCommerce Biz Development & Digital Marketing Manager, Hewlett Packard

Philippe Chevalier, Head of Logistics, Frank & Oak

7. Panel Discussion: Integrating In-Store Technology To Facilitate Fulfillment
Ben Burmaster, President & Founder, Snuggle Bugz
Lauren Teslia, Director of Omni-Channel Commerce, Roots
Jim Reynolds, Director, eCommerce Product Management, Indigo

8. C-Level Panel Discussion: Creative Shipping Incentives For Your Consumers
Nancy Sahota, COO, The Peacock Parade

Jennifer Ger, Co-Owner, Foxy Originals
David Michaels, President, Michaels.ca