Renee Racine-Kinnear

VP of Customer Experience — Digital
Indigo

Renee leads digital customer experience (CX) for Indigo, Canada’s largest books, entertainment and gift retailer. Her focus is on delivering against the customer’s expectation of a simple, joyful digital shopping experience. She directs Indigo’s digital experience design and usability, voice of the customer programs and A/B testing initiatives. Renee has had the honour of working with many notable brands (and their agencies) prior to joining Indigo including Aeroplan, BMO, CBC, Clairol, Crest, Delta Hotels, Foresters, Hilton, HSBC, Lavalife, Olay and others.

Check out the incredible speaker line-up to see who will be joining Renee.

Download The Latest Agenda

Omni-Channel Strategies To Future-Proof Your Business

Tuesday, January 5th, 2016

13:55 The Idea Garden: How To Cultivate Customer Feedback To Grow Innovation

Indigo is harnessing customer feedback and turning it into innovative experience design; they fully recognize their customers as co-creators of the brand’s success. Join Renee for this discussion as it winds its way through Indigo's voice of the customer landscape, showcasing Indigo’s obsession with ideas. You’ll learn how to:

• Establish grassroots feedback channels that set your brand apart

• Catalogue and mine customer complaints and ideas

• Close the loop by rewarding customers who contribute to your success

16:25 Interactive Roundtable Working Groups

These interactive sessions are your opportunity to ask personal Q & A from the presentations and network in a relaxed setting. We also have several new roundtable topics featured during time.

1. Using Digital To Drive In-Store Traffic
Drew Cashmore, Sr. Director, Digital & Shopper Marketing, Walmart Canada Corp

2. Maximizing Every Opportunity To Drive Conversions
Rob Deichert, Managing Director, North America, Criteo

3. Enhancing Customer Personalization - The Digitization of Canada's Leading Sporting Goods Retailer
Frederick Lecoq, SVP Marketing FGL Sports and Marks, Canadian Tire

4. Panel Discussion: Leveraging Social Content To Enhance Your SEO Best Practices
Adam Gizzie, Head of eCommerce, Giraffe & Friends
Glenn Burton, Director, eCommerce, Neatfreak Group Inc

5. Panel Discussion: More Than Likes—Using Social Media For Enterprise-Wide Initiatives
Ekaterina Dobrokhotova, Consumer Engagement Manager, L'Oréal
Di Gallo, Director, Social Media, Indigo
Kristen Johnson, Digital Marketing Manager, Vision 11 Apparel
Jeremy Stobo, eCommerce Manager, DAVIDsTEA

6. The Idea Garden: How To Cultivate Customer Feedback To Grow Innovation
Renee Racine-Kinnear, VP of Customer Experience – Digital, Indigo.ca

7. Panel Discussion: Tips To Obtain Consumers’ Data Information And Earning Their Trust
Indar Chanicka, Manager, eCommerce, Canada, The Body Shop
Neal Bouwmeester, Digital Marketing/Social Media Senior Manager, Nissan Canada Inc.
Kerrie Palmer, CRM Manager, Reitmans

8. Optimized Lead Acquisition: Enhance Your Lead Pipeline By Identifying Your Business Needs
Dave Nagy, VP, Marketing, Live Out There

9. Panel Discussion: Obtaining Executive Approval For Omni-Channel Strategies
Noah Goldberg, Director, eCommerce, Ardene
Craig Hudson, VP, Online Operations, Indigo
Chiara Steffenini, eCommece Manager, EQ3
Chance Nguyen , E-Commerce Manager, Ren's Pets Depot

10. How To Succeed As A Multi-Marketplace Online Retailer
Alaa Hassan, Vice President, iNetVideo.com

11. Automating Personalization With Trigger-Based Notifications
Richard Sejean, Director, eCommerce, Browns Shoes